Top 5 Social Networking Apps in Mexico Q4 2023

The fourth quarter of 2023 witnessed diverse performance trends for the top social networking applications in Mexico. According to Sensor Tower, these apps demonstrated significant activity in downloads, revenue, and weekly active users.

WhatsApp Messenger saw consistent growth in downloads, starting at 614K in late September and peaking at 943K in mid-December. Weekly active users remained relatively stable, fluctuating around 71M throughout the quarter.

Facebook maintained a steady download rate, with notable peaks in mid-October and early December, reaching 628K and 603K respectively. Revenue showed a slight upward trend, peaking at around $37K in mid-December. Weekly active users hovered around 87M, with a gradual increase towards the end of the quarter.

Messenger experienced a mixed quarter. Downloads fluctuated, starting at 254K and peaking at 307K in late December. Revenue was relatively low, averaging around $150 per week. Weekly active users saw a slight decline, ending the quarter at approximately 21M.

Threads, an Instagram app exhibited strong growth in downloads and active users. Downloads surged from 144K in late September to 259K by the end of December. Weekly active users also increased, starting at 2M and reaching 3.4M by the quarter's end.

Telegram Messenger showed a varied performance. Downloads peaked in mid-October at 364K but declined to 232K by late December. Revenue saw a steady increase, peaking at around $12K in the final week. Weekly active users remained stable around 3.3M, with minor fluctuations throughout the quarter.

For more detailed insights and data, visit Sensor Tower.